After a recent successful launch last year, the Original na Bida Campaign steadily creates a following. Filipinos riding the Big 4 brands are supporting the campaign for high quality, safety, and original design.
Honda, Kawasaki, Suzuki, and Yamaha are thankful for the continued support from the motoring public. On the social media platform, the Original na Bida Facebook fan page has reached over 6,000 fans. These fans provide living testimonials to the advantages of owning original motorcycles.
The Campaign’s page on Facebook has become a community where Filipino riders reach other riders. Many of the posts on the page are inquiries on where to find original parts for motorcycles. Many also share their thoughts about the Honda, Kawasaki, Suzuki, and Yamaha brands.
Original motorcycle parts and accessories are available through the dealerships of each brand. Unlike other brands, dealers of original motorcycle units provide after-sales service for their respective customers.
Customers of each brand share in the page their sentiments regarding their own motorcycles. They post and comment how durable and reliable the units are, how it performs on the road, and how safe they feel whenever they ride.
Despite owning different motorcycle brands, most of the fans on Facebook agree on the advantages of owning original motorcycles. Like the Big 4, these customers are one in promoting original Japanese-designed motorcycles and parts. With the Big 4, riders are guaranteed of high-quality motorcycles that are backed by extensive research and development, strict quality control and thorough product-testing.
Many customers also commended the Big 4’s effort to unite and promote original motorcycles. Some said: "‘Efforts like this should have been made long ago. Others note the ‘good job on the campaign’. Owning original motorcycles has given customers a sense of pride and involvement in this campaign.
In turn, these people become the voice of the Original na Bida brand. Many of them are Facebook users. They suggest the campaign’s page to their friends, telling other people to support only the original.
Even TV personalities supported the campaign. Aside from the brand ambassadors of the big Four, accomplished newsman Mike Enriquez is also a supporter of the Original na Bida campaign. He often mentions it to the listeners of his radio programs. Like him, the Big 4 surely will not stop going after motorcycles that offer low quality and inferior after-sales service.
To know more about the Original na Bida Campaign, you may log on to www.facebook.com/OriginalNaBida.
Special Thanks to:
Astird Alyssa Visleno
Advertising Specialist
MC Advertising & Promotions
SUZUKI PHILIPPINES INC.
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